ROLI — NAMM & CES Booth Design
A modular event environment balancing bold brand presence, product demos and adaptability across different venues.
Project
Brief & approach
The brief
ROLI needed an exhibition environment for NAMM and CES that could adapt to different event spaces, including private ballrooms. The booth had to showcase its music-creation technology through product demonstrations and a prominent stage, while accommodating private offices, storage and strong show-floor visibility.
My approach
The initial concept translated the sculptural silicone mounds of ROLI’s hero keyboard into illuminated, demountable arches, helping secure the opportunity. During refinement, I coordinated a modular system of demo pods and platforms, two large LED screens and prominent brand elements, preserving the focus on product and technology while allowing the setup to adapt to different spaces.
Outcome
The project was delivered. The initial concept secured the opportunity and was subsequently refined into the final modular pod-and-platform design.
Project gallery
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